12 posts tagged “hyundai”
Hyundai is in deep thoughts, it is planning to launch its facelifted Verna in India. The new Verna has already been launched in the Korea. And now the company might launch it in India with much expectation.
The launch of the revamped Maruti SX4 and Ford Fiesta could be an important factor behind the company’s decision to launch the facelifted Verna in India.
The Verna was launched by Hyundai in India back in 2005. Since the time, the car has not received any major change in its looks. The growing struggle in the auto industry has forced the company think about bringing in the new looking Verna to India.
We are not clear about the changes that the car would receive, and whether it will be able to conquer the hearts of the Indian car lovers. We are neither aware of the launching date of this new Verna nor the price of the car.
In a recent study, it has been revealed that the mobile phone advertisements have a bigger share in influencing the buying needs of the Indian car buyer.
Leading Indian car manufacturers such as Maruti Suzuki, Hyundai and Tata who are more into small cars have taken the help of mobile phone advertisements to lure their customers. Indian consumer of today’s being more information hungry has contributed to this innovative method.
Anytime the consumer needs to buy a product, he goes online to check the options available are and what existing buyers are saying about it.
This stands true for Cars and that is the reason, car makers in India who are more into small cars are taking the help of digital medium like the Internet (Social media - Facebook, Twitter; comparison sites), mobile phone based ads to promote their products among customers.
A recent survey showed that mobile phone ads constitute 31% of buying decisions when it comes to Indians; globally this number is just 8%. Internet and mobile phone based text ads are low cost forms of advertising that are reaping benefits for the car companies.
Finally, we can expect that Hyundai’s SUV, Santa Fe, will be launched in India. Yes, Hyundai has been announcing the launch of the SUV in India since a long time now. The growing demand of SUV’s in India can be a reason why Hyundai might have seriously thought about the launch. For the past few months there have been an increasing number of SUVs launches in India.
Premier RiO is a very recent example of this.
Apart from Santa Fe, Hyundai also has plans of bringing a small car to India by 2011. This new small car will be an 800cc car.
Santa Fe is expected to be launched petrol as well as diesel models in the Indian car market. It will be available in 2.7-litre petrol engine and 2.2-litre diesel engine. We still don’t know the pricing of Hyundai Santa Fe. Anyways this new model from Hyundai is sure to create a tough competition for Honda CR-V, Toyota Fortuner, and Chevrolet Captiva.
Both Hyundai and Ford will soon have new small cars in the Indian car market. When Hyundai is concentrating more on the pricing of the car Ford is trying to emphasize more on the factor that theirs is a small car.
Hyundai had already announced its idea of a small car from the company that is priced less will be a good choice for the common man, something like Tata Nano. This new low-priced car is expected to be launched. It is expected to be an 800cc new model car and will be rolled out from the Hyundai plant in Chennai. It will be priced at Rs. 1.77 lakh, not as low priced as Nano though, will be competing against Maruti 800 and Tata Nano. Thought the launch date is not announced, it will is expected to be launched soon.
The Ford small car, codenamed B517 is expected to be unveiled this month and will be available in the car market by March 2010. Available in a 1.4-litre Duratorq engine, similar to that found in Ford Fiesta and Ikon, it will have both petrol and diesel variants. The B517 will be also exported to other Asian–Pacific and Asian countries.
The Korean company, Hyundai, is in for the competition, the second generation of Hyundai Equus will be soon travelling to America. There are many reasons why Hyundai is planning for this launch and we know them why.
Hyundai will not be shattered by the news about the growth and acceptance of other Asian cars, such as Indian and Chinese, among the American crowd but it will surely be on the toes. This new car launch can be seen as a product of thought, a thought for sustenance. Never think that the Hyundai is struggling, it is certainly not, but there is certainly suffocation.
The Americans has a huge list of cars to choose from and this Korean made luxury cars must not have been a candy for them until before the economic slowdown, but now it may, as the Americans are trying to reincarnate themselves from all the bitterness’s of the recession and this may make them to think in line with Equus.
Based on an all-new Hyundai Genesis luxury sedan platform, the Hyundai Equus is expected to launch in America by mid 2010. The specifications, pricing and the final name of the car is not yet decided. But all of this is expected to be announced by the company early next year.
Hyundai is anyway expecting a huge line fans for its Equus, but beware, one never knows what will happen to the American car market in the next one year, unlike now,it may not breeze a positive current for the Equus and the one year delay may do harm to Hyundai. So make hay while the sun shines.
Hyundai’s most popular flagship model Santro will be seen in Taxi version in Mumbai. The car manufacturer handed over the first lot to the Taxi Union at the ceremony held in Mumbai.
Currently this bollywood city has 50,000 black & yellow services running. Initially the only will 30 Santro taxis be seen on the roads according to the decision taken by the Taxi and Auto rickshaw Welfare Sangh. The state government has also decided to discontinue the taxi models which are 25 years old. By 2009 the government plans to replace 7,000 old taxis. Hyundai is planning to sell around 1,250 Santro taxis, out of which 500 will come with AC.
As part of special offer, the car manufacturer is selling the Santro with a special price tag of Rs 2,42,300 for the taxi purpose in Mumbai. This is for the first time the car manufacturer entering the taxi segment.
Santro introduced in 1998 in the Indian car market is a great car from the small car segment. It is one of the most popular cars from the Hyundai’s stable. The black & yellow Santro will be a great taxi to hop in.
CNG is becoming a new trend in the Indian car market. In the near future more CNG cars are expected to ply on Indian roads. This is mainly because the supply of natural gas is likely to increase by the year-end.
There are speculations that the supply of natural gas will be increased to about 200 mmscmd (million metric standard cubic metres per day) with about 80 mmscmd coming from Reliance Industries’ Krishna Godavari basin.
Maruti is presently developing CNG engines and planning to introduce CNG-driven cars in all the segments the company operates. Following the trend Mahindra, Hyundai, and Nissan are also working to introduce CNG cars. Mahindra is all set to roll out a CNG-driven small commercial vehicle whereas Hyundai and Nissan are exploring possibilities to develop cars running on CNG.
Hyundai launched its global compact car in October 2007 and since then the company has received a tremendous response from car buyers across the globe. The car is designed with passion and packed with best-in-class technologies including the highly responsive kappa engine.
The introduction of Hyundai i10 was a significant milestone added to the glorious journey of Hyundai in India. And now the i10 reaching the fastest sales of three lakh is another milestone that clearly reflects the worth of Hyundai cars both in India as well as the global market.
Among the sales of three lakh cars, around 1.44 i10 have been sold in India and the rest were exported to various countries across Latin America, Middle East, European Union, and South East Asia.
In the year 2008 Hyundai i10 had received a host of awards for its excellent styling and technological creativity. The long list of awards along with the fastest 3 Lakh car sales is a sure sign of the car’s credibility.
As a result of rising input costs and weakening Indian Rupees most of the car manufacturers have withdrawn car discounts announced in response to the excise cut.
All the car manufacturers have now raised car prices by 2-3% across a range of Indian cars. Hyundai has announced an increase of 2% price of all its car models while Honda is all set to increase the price of its leading SUV, Honda CR-V by Rs 1 Lakh.
Following the trend, General Motors have also revealed a price hike of Rs 10,000 across all its car models. This price hike would be effective from January 10, 2009. With the announced price hike, Chevrolet Spark would be available at an additional cost of Rs 3000 whereas the Optra would become costlier by Rs 10,000.
Further in line are Toyota and Ford have also announced price hike while Maruti and Tata are soon to follow the trend.
However this plant is located in the Bommasandra Industrial Area on the outskirts of the Bangalore city and has made an investment of Rs 2.2 billion high-tech facility, with a research and development centre.
This centre will manufacture instrument clusters for cars, commercial vehicles and two-wheelers, electronic control units for power-assisted steering and body control units for interiors, immobilizers and engine management systems for diesel and gasoline engines.
The company senses that the flourishing Indian automotive market has become deliberately important for them to expand their business in the sub-continent. However the Continental AG is catering electronic components and systems to Indian global OEMs like Maruti Suzuki, Hyundai Motors, Tata Motors, Ashok Leyland, Mahindra, General Motors, Ford, and Skoda.
